January 29, 2016

Black Tie Heads to SIA!

Our team is currently in Denver checking out the SIA Snow Show at the Colorado Convention Center. What is SIA? The Snow Sports Industry of America snow-show delivers the “largest, most concentrated and authentic trade event in the snow sports industry.” It is a great opportunity for snow sports industry specialists and enthusiasts to check out all of the latest and greatest equipment as well as mingle and network with different members of the industry.

Ever wonder how Black Tie acquires its awesome fleet of gear? Our team is hard at work in Denver scoping out all of the newest technology for the 2016/2017 ski season.  Aside from checking out the gear, SIA is a great opportunity to “meet to engage in business, networking opportunities, parties, brand events and seminars to feel the true essence of snow sports.” It sure is a fun time! We’ll update with you on what awesome new products and people we saw upon our return.

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