About Us


Involved, invested, and dedicated to a better ski rental experience

Black Tie Ski locations are independently owned and operated, offering services in 18 premier resorts – with owners on the ground in every one.

Like many of the greatest ski stories, this one starts with two ski bums making their way in a storied mountain town – Steamboat Springs, Colorado. Joe Sternberg and Ian Prichard were working at the local shop, watching as families stood in long ski rental lines while the powder piled up outside. They knew there had to be a better way, one that made ski vacations about skiing, and not about waiting around. Not long after, Black Tie Skis was born in a one-car garage with a few hundred pairs of the industry’s best skis.

Today, you’ll find the Black Tie Skis rental fleet in 18 locally-owned and operated branches throughout North America, servicing more than 46 world-class mountains. The company employs 360 local experts over the winter season, and we offer over 32 of the best brands available on the market today.

We’re passionate about the mountain towns in which we live and sharing them with those who visit looking for an unforgettable time on the hill.

Our Team

Do you want to open the next Black Tie location? We are always open to explore new licensing opportunities.

Drop us a note

Drop us a note

Licensing Opportunities

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